Rahputri MD, Hutagalung MAK. Pengaruh Integrated Marketing Communication, Brand Trust dan Brand Equity terhadap Loyalitas Nasabah Tabungan Bank Sumut KCP Syariah Marelan Raya Medan . JIMU [Internet]. 26 November 2024 [dikutip 25 April 2025];3(01):456-63. Tersedia pada: https://ojs.smkmerahputih.com/index.php/jimu/article/view/586