Pengembangan Film Animasi untuk Promosi Pariwisata Makassar Berbasis CHSE
Kata Kunci:
development, animated film,, tourism promotion, CHSE, ISO, IEC 25010Abstrak
This research aims to develop an animated film as a tourism promotion medium for Makassar City with the theme "CHSE (Clean, Health, Safety, and Environment Sustainability)". This film is designed to provide interesting and educational information to the public and potential tourists about Makassar City's efforts in maintaining cleanliness, health, safety, and environmental sustainability in the tourism sector. The research method used is Research and Development (R&D) with a waterfall development model. Product quality is tested using the ISO/IEC 25010 standard, with a focus on usability aspects. Usability testing was carried out by introducing animated films to 30 respondents and collecting responses through questionnaires that had been validated by instrument experts. The results of the usability test showed an acceptance rate of 81.63%, which indicates that this animated film is in the very good category and meets the usability aspect. These findings show that the animated film developed is effective in promoting tourism in Makassar City with the CHSE approach.
Unduhan
Referensi
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